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New Findings
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Bad Popcorn In Big Buckets: Portion Size Can Influence Intake As Much As TasteIt is often believed that people overeat the foods they like. We investigate whether environmental cues such as packaging and container size are so powerful that they can increase our intake of foods that are less palatable. If so, there are be important implications for improving the consumption of healthy (but less preferred) foods. For more information see Wansink, Brian and Junyong Kim (2005), “Bad Popcorn in Big Buckets: Portion Size Can Influence Intake as Much as Taste, “ Journal of Nutrition Education and Behavior, 37:5 (Sept-Oct), 242-5. To get the published article, click on the link below. doi:10.1016/S1499-4046(06)60278-9 Contact: |
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