Journalist Story Ideas

Key Findings and Story Ideas

1. Nearly every piece of original research on the web-site is accompanied with a summery (which is generally a modified Press Release). The results of these studies on topics such as stockpiling, bulk buying, packaging, labeling, and so on are pretty much timeless. (Unlike the yesterday’s news, yesterday’s research findings in the social sciences are still relevant).

2. The general topics noted under research areas on the home page offer specific topics that can “jump start” some story ideas by offering more general themes that may be worth writing about. Here is an overview of some of the general themes.

Why We Unknowingly Overeat

We don’t realize we eat as much as we do. Small things – such as package size, package shapes, stockpiling, visibility, variety, convenience, and our moods – make a big difference in what we overeat.

Grocery Shopping Psychology

Do grocery stores manipulate us, or are we our own worst enemy? What are some of the secrets as to why we overbuy and how to better control ourselves.

Predicting Taste Preferences

The French say “There’s no accounting for taste,” but it is beginning to look like our personalities can influence our food preferences (and even our cooking ability). Even the way we describe foods can change their taste in our mind

Promoting 5-a-Day Fruits and Vegetables

What can be done to more effectively promote fruit and vegetable consumption among your family? What are some rules-of-thumb that make a difference.

The Mystery of Soy

Soy has tremendous potential to improve the diet of overfed American. How do we get it into the house and onto the plate?

Food Safety Fears

When it comes to food safety information, people either seem to ignore it (as with biotech) or they panic (as with Mad Cow Disease/BSE).

Nutritional Knowledge and (In)Action

Nutrition education isn’t effective if it is ignored. What do we really need to know?

Restaurant Confidential

Restaurants are filled with booby-traps the cause us to overeat. These include glasses, plates, and menu descriptions.

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