Invent Redesign Empower

  • Invent
  • Redesign
  • Empower

Mission Statement

We change how food is purchased, prepared, and consumed.
Using new tools of behavioral science, we invent healthy eating solutions for consumers, companies, and communities.
We invent, redesign, and empower!

What they say


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Google Quote

"The Cornell Food & Brand Lab provides cutting edge behavioral science research that Google Food uses to design our Food & Beverage experiences for Googlers. "- Michiel Bakker, Google Food